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Archive for the ‘Authors’ Category
Social responsibility is not simply a mindset of doing good while you do well in business.
It might also be a strategy to add even more value to your customers, perhaps even in areas you’d find less obvious.
Categories: Business, Marketing, Martin Messier
“I love you, my brother, whoever you are
Whether you worship in your church,
Kneel in your temple, or pray in your mosque.
You and I are all children of one faith,
Fingers of the loving hand of one Supreme Being
A hand extended to all.”
Categories: Emotion, Martin Messier
Watch this. It’s the most inspiring business documentary I’ve watched in a really long time.
It’s magnificient and it’ll feed your soul.
Categories: Business, Emotion, Martin Messier, Videos
Read on as Seth Godin demonstrates the geometric power of the Purple Cow.
Spend the time you must on your product and your message. The graph displayed in his post attests to the ROI you’ll get on building the Cow.
Categories: Marketing, Seth Godin