Constantly seeking feedback from your customers is a great way to learn how to market your business more effectively. If you’ve never done this before, do it immediately as it is one of the best ways to discover what you do that actually differentiates you from your competition.
I can’t tell you how many times I’ve worked with a small business that had no idea what its competitive advantage was until we heard it right from the mouths of happy customers. [...]
Archive for the ‘John Jantsch’ Category
Categories: John Jantsch, Marketing
John Jantsch posted this awesome piece on how to generate innovative ideas for your business in lightning-like speed.
In it, he teaches us how to leverage the power of parallelism and analogies to criss-cross ideas from one realm of activity into another.
What I do is come up with one single topic – business growth, referrals, persuasion – whatever I am trying to work on – and I pick up books that are not related to the topic and read through them [...]
Categories: Business, Design, John Jantsch